The newest company to join the AI trend is Snapchat, launching "My AI," a new chatbot that uses the most recent version of OpenAI's GPT technology. My AI is a quick, mobile-friendly replacement for ChatGPT in Snapchat.
The chatbot is currently only accessible to $3.99 a month Snapchat Plus subscribers, but ultimately it will be made available to all 750 million monthly active users of the app. It has been instructed to comply with the app's trust and safety requirements and may assist with things like writing a haiku or giving an answer to a trivia question.
Snapchat warns that My AI can be made to say almost anything and that all interactions with My AI are recorded and subject to review for the purpose of enhancing the user experience. Also, it warns users not to reveal any secrets to My AI or rely only on the chatbot for guidance because errors might happen.
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According to Snap, AI has the potential to significantly improve the service over time and promote deeper connections. Snap desires to keep fine-tuning My AI as more people use it and flag problematic replies after it was stripped of features that had already led to ChatGPT being banned in some schools.
Snap's version of generative AI handles it more like a person rather than a search engine, in contrast to OpenAI's own ChatGPT interface. This difference could help Snap avoid some hassles.
Snap is one of the first customers of Foundry, the new enterprise offering from OpenAI that enables businesses to run their most recent GPT-3.5 model with dedicated computing optimized toward heavy workloads. Although Snap's My AI chatbot appears basic at first, Spiegel believes it to be the beginning of a big investment area for Snap and a day when everyone will be conversing with AI as if it were a real person.
According to Spiegel, CEO of Snapchat, Snap will probably eventually add Large Language Models (LLMs) from more suppliers besides OpenAI and utilize the information acquired by the chatbot to guide its larger AI initiatives.
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